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The cultural object I had been consistently noticing the most has been the use of visuals of casting "light skin women" in these music videos. out of the five music videos I was analyzing, what was intriguing was how two out of the ones that I have watched the back up dancers were more likely women than there would be men and light in skin tone. the first music video that I saw that represented this was in Marc Anthony's music video "Tu Vida en la Mia " the video begins and it's the singer in the dark while there is women either dancing, walking, or interacting with the artist. I have not spotted a woman in the background that does not deviate from this, so then from here I move to the next video. Now it's a music video in 2020 from Bad Bunny "Yo Perreo Sola" we find the first "woman" who turns out to be the artist himself in costume as a woman, but again no men in the background perhaps there is one aspect that is changed which is the different body types but the majority of women in the music video were unidentified or have light skin tone.
The most consistent sound I was listening to in each song was the focus on percussion, maraca, and hi-hat sounds that were more spaced out in rhythm in older music videos but when you come across to more modern music such as Bad bunny this is a sound that is not an uncommon sound utilized that has notions of a slower beat with each bass hit would be deeper in an almost reggae like sound. But how did this sound become more preferred than the sound that is created in the scene during hectors time? In Grazian Chapter 4 we explore interaction approach "These observations contribute to the major argument of this chapter,
that our knowledge and experience of popular culture is often conditioned by the
social contexts in which we interact with other people. First, our con-sumer and cultural tastes— the music we like, the food we eat, the clothes we wear— are deeply influenced by our peers, acquaintances, and all the other people who surround us in our everyday lives." (p. 78, Grazian) Along with the influence of hip hop music in Bad Bunny's music video because instead of singing he raps instead which I analyzed that both blends of his cultural identities seemed to fuse one aspect of the drums and beats from his culture whilst still partaking another cultural identity from Hip hop culture in terms of rapping.
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